An exciting note from Noa Noa with regards to what we can expect from them next year. We’re really looking forward to doing the buying for Spring Summer 2016 and will report back as soon as we can! Unbelievably we do all our buying for next summer during September and October this year so we’re already thinking ahead. Noa Noa has always been one of jojo’s favourites and we know our customers love their designs too. Noa Noa was created in 1981 by brothers Harald and Lars Holstein as a feminine and romantic alternative to the hard-edged fashions of the time. The name Noa Noa means ‘simple and harmonious’ in Tahitian, and epitomises the feminine and bohemian world that is Noa Noa. We look forward to this continuing for many seasons to come!